A flax colored flat weave rug made by hand on a wooden loom with culturally significant symbols and colorful accents.
While most Moroccan rugs on the market today are vintage, this rug was made by a women's cooperative in 2020-2021. Purchasing a contemporary rug supports living rug weavers who rely on sales of their rugs to make a living and justify their commitment to this time-intensive practice. Vintage rugs have their charm, of course, but they do little to preserve the practice of rug weaving in current times. The rug weavers of Ait Bougemez reinvest their profits in their business, support their families, and sustain a remote area that would otherwise be abandoned and uncultivated without them and their families. More than just a beautiful and functional rug in your home, these rugs mark a commitment to people and sustainability.
Weavers sit up to four at a time knotting pieces of wool onto the threads of a loom. An individual rug can take up to six months to weave depending on size, intricacy, and the availability of the weavers.